INTERVIEW

Marksteen Adamson of ASHA, UK

"I saw those two toddlers who drowned; I needed to do something."


That ‘something' for Marksteen Adamson of ASHA, UK, was an informational campaign that brought attention to the plight of refugee children waiting in camps for entry into UK. 

 

He discusses “The Stations - Response Pack,” which won 2016 Best of Show in Direct.

 

See All 2016 Winners

 

Mobius Awards 2016 Best of Show Winners
“Alaska Airlines Rebrand” BRANDED IDENTITY
“Alaska Airlines Rebrand”

Entrant: Hornall Anderson, Seattle, WA, USA
Advertiser: Alaska Airlines, Seattle, WA, USA

Alaska Airlines Rebrandview the image
“Curiocity: In Pursuit of London”BROCHURE/BOOK
“Curiocity: In Pursuit of London”

Entrant: Here Design, London, United Kingdom
Advertiser: Particular Books, London, United Kingdom

Curiocity: In Pursuit of Londonwatch the slideshowCuriocity: In Pursuit of LondonCuriocity: In Pursuit of LondonCuriocity: In Pursuit of London
“Tom Clancy’s The Division – Yesterday Trailer”COMMERCIALS
“The Division – Yesterday Trailer”
Entrant: Unit Image, Paris, France
Advertiser: Ubisoft, Montreuil, France

Tom Clancy’s The Division – Yesterday  Trailerwatch the video
“The Viral Experiment”DIGITAL ONLINE
“The Viral Experiment”
Entrant: The Woolshed Company, Melbourne, VIC, Australia
Advertiser: The Woolshed Company, Melbourne, VIC, Australia

The Viral Experimentwatch the video
“The Stations – Response Pack” DIRECT
“The Stations – Response Pack”
Entrant: Arthur Steen Horne Adamson, Cheltenham, United Kingdom
Advertiser: Arthur Steen Horne Adamson in partnership with Home for Good, London, United Kingdom

The Stations – Response Packwatch the video

“Hate Going Twice” Campaign PRINT
“Hate Going Twice” Campaign
Entrant: Leo Burnett Germany, Frankfurt, Germany
Advertiser: Fiat Professional, Germany

Hate Going Twicewatch the slideshowHate Going Twice

“JDO Launches Beau Nash for the dandy within”

PACKAGE DESIGN - 2 winners

“Beau Nash”
Entrant: JDO Brand & Design, Tunbridge Wells, United Kingdom
Advertiser: JDO Brand & Design, Tunbridge Wells, United Kingdom

JDO Launches Beau Nash for the dandy withinwatch the video

“KOI” PACKAGE DESIGN - 2 winners
“KOI”
Entrant: BULLET Inc, Tokyo, Japan
Advertiser: Imayotsukasa Sake Brewery Co. Ltd., Niigata, Japan

KOIwatch the slideshowKOIKOI
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