U.S. TAKES 20 FIRSTS IN MOBIUS ADVERTISNG COMPETITION
LOS ANGELES, CALIF. USA – U.S. advertising agencies captured 43 awards, including 20 First Place Mobius Statuettes and four Student awards, in the 2009 international Mobius Awards competition.
bpg, Los Angeles, won three First Place Statuettes, in Outdoor-Billboard for “Ice Road Truckers” and Outdoor-Transit Ad for “She’s Got the Look” and in Cinema/In-Flight for “The Train.” The agency also won two Second Place Certificates for Outstanding Creativity for “Blindness” in Print/Poster, and “Make Me a Supermodel” Mixed Media Campaign.
DDB Chicago, Chicago, captured three First Place Statuettes, two for “Magazine Buyer” in Online: Other, and a third for “See More in the Dark” in Mixed Media/Integrated. The company also won a Second Place Certificate for “In the Can” in Television.
Winning two Golden Statuettes was Arc Worldwide, Chicago, in New Media-Social Networking for “Building Blocks” Campaign (which also won a Second Place Certificate in Online-Other), and in Outdoor-Other for “Sony Style Comcast Labs.” The agency also won a Second Place Certificate for “Light” in Television.
OMD, New York, received two First Place Statuettes New Media for “VISA YouTube Click-to-Buy/ShopSavvy” Campaign and for “Dockers iPhone Shake” Campaign, and a Second Place Certificate for “Nissan Z List Sweepstakes on Xbox Live” Mixed Media Campaign in Mixed Media/Integrated.
Sapient Interactive, Miami, won two Statuettes in Website: Flash for “Happiness Factory 3” and “Talbots.com website redesign.”
Also winning multiple awards were United Front LLC, Los Angeles, a Golden Statuette and two Certificates for “Motivation,” all in New Media-Virals; Arnold Worldwide, Boston, a Mobius for “Aquarium” in Outdoor-Digital Displays and a Certificate for “Lecture Hall” in Cinema & In-Flight, and Garrand Portland, Portland Maine, a First Place Statuette and a Second Place Certificate for “MMC_FBC_Print_Bottom_of Ninth_Seadogs” in Print-Consumer Magazine.
Winning a single First Place Mobius Statuette were: Hornall Anderson, Seattle, for “Madison Square Garden Presentation Center Interactive Experience” in Outdoor-Digital Displays; Nydrle, Inc., West Hollywood, for “Chambers Hotel Video Art” in New Media-Virals; and rhino, New York, for Oreo “Magnetism” in Television.
Winning Second Place Certificates for Outstanding Creativity were: The Foundation for a Better Life, Denver, two Certificates for “Values.com” and “FBL Round 8” Campaign in Website: Non-Flash and Outdoor-Billboard; The Tombras Group, Knoxville, Tenn., two for “Nailed” in Television and Outdoor-Other; Wallace Church, New York, one for Tuna Party Invite: “Bare Bones” in Package Design; Rabbit Content, New York, one for “Bad Listener” in Television; echo Torre Lazur, East Hanover, N.J., one for “Oracea Journal Ad” in Print-Trade Magazine; Gallo Design Group, Modesto, Calif., one for “New Amsterdam Gin” in Package Design.
Jason Moore Productions, New York, won an award for USDT “Ryman” in New Media-Virals, Spec Advertising – Professional.
Four awards were won in the Student competition: Richard Rosen, a student at Art Center College of Design, West Hollywood, two Student Awards for “Headache” and “Stiff “; and College for Creative Studies, Detroit, two Student Awards for “Ferociously Hot” Campaign by Carolyn Klein and “Get Out and Vote,” created by Jared Silbert.
The overall competition recognized competitors with 93 First Place Mobius Award Golden Statuettes, 105 Certificates for Outstanding Creativity and 13 Student Awards. Twenty-nine countries participated and 20 produced winners in the 39th annual awards competition.